424

 

424 is the new luxury streetwear proposal that comes from Los Angeles.

Founded in 2015 by Guillermo Andrade, a 35-year-old Guatemalan designer, the brand bears the name of the multibrand store he opened five years earlier at No. 424 on Fairfax Ave, in Los Angeles.

The hallmark of the brand is a red label with the number 424.

All collections are distinguished by a casual style, the garments are inspired by contemporary art and the casual spirit of Los Angeles.

                                     

                                                                                                                                                   

All the garments are made with resistant and high quality materials that contribute to giving them a relaxed sartorial aspect characterized by industrial finishes.

The brand's vibrant and iconic graphics are hand-drawn by Guillermo and offer a rare personalized size for each garment.

 

 

The brand, thanks to its rash philosophy and minimal style, in a few years from the launch, has become a rising star of the high streetwear world with a fan base that includes Kendrick Lamar, A $ AP Rocky, The Weekend and Wiz Khalifa.