KINGDOM

"KINGDOM"

With the arrival of Riccardo Tisci, a new era opens for Burberry, starting from the restyling of the logo and the attention to the trench coat, emblem of the British style. 

The spring summer 2019 collection paid tribute to the eccentricity and inimitable spirit of the Great Bratagna. 

"Kingdom", this is the name of the show, has been a real tribute to the United Kingdom, as well as to its melting pot of creativity, styles and eclectic diversity.

Tisci referred to the British social class system but also showed his interest in the new generations, opening up with chiffon dresses and elegant lady's jackets, to then fill the fashion show with punk rock girls.

 We move from a "bourgeois" elegance with trench coats, pencil skirts, blouses with a bow for her and tailored dresses for him,

to a more youthful and unconventional style made of T-shirts, men's shirt, corsets, leggings and dresses with bolder prints and patterns. 

Come out again the Burberry's traditional check and its vertical reinterpretations, extremely recognizable. 

The new logo created together with the graphic designer Peter Saville appears, who has changed the historical one with the equestrian rider, in a more minimal and essential writing and has introduced a new monogram.

The monogram graphic includes Thomas Burberry's TB initials; in addition to white and black that recall the essentiality of the logo,
the chromatic line focuses on the combination of intense coral with the honey-colored color typical of the Scottish base.
The new initials, taken from the historical archive, act as a pattern to the garments of the collection such as blouses and scarves, and appear as a metallic closure to adorn the new leather bags.

          Already through "B classic" the ss19 pre-collection, Tisci had celebrated the beauty and heritage of the brand - which today celebrates 162 years - rediscovering the most iconic and androgenic garments 
                                                                                                                                                      of the most British of the Maison.

                                                                                                First among all, by tradition and recognition, it is the gabardine trench coat, a truly great and timeless classic by Burberry.
                        Then we find the quilted Harrington jacket, both for him and her, the long ponchos with the essential motifs of the Burberry tartan, and again, the Scottish kilt, a tribute to British tradition.

Classic, besides the lines of the dresses, are also the nuances of color. Beige dominates in all its shades, next to black and brown.

In total 138 looks, from the revisited Burberry classics to the punk lolita, from the metropolitan businessmen to the boys obsessed with streetwear.

Riccardo Tisci's first collection for Burberry is 360-degree intergenerational luxury.