The French fashion house Balenciaga was founded in 1918 by Cristóbal Balenciaga, one of the greatest couturiers in the history of fashion. With the same intention of bringing female style outside the box, since October 2015 the new creative director of the brand has been the Georgian designer Demna Gvasalia, who continues to renew the brand's identity with great originality and experimentation. Today Balenciaga is one of the most loved luxury brands in the world, thanks to its ability to constantly break the mold.