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A Cold Wall is a recent brand founded by a very young Samuel Ross, born in 1991, in the county of Northamptonshire. After completing his studies in Graphic design and illustration, he comes into contact with Virgil Abloh, CEO of Off-White and artistic director of Louis Vuitton for men. A well-known collaborator and friend of Kanye West, he introduces the very young and promising Samuel Ross into an artistic whirlwind from which he will emerge as a star to bet on. After three years of direct assistance to Virgil Abloh, for whom he took care of showroom set-ups, film productions and much more, Samuel Ross decides to devote himself to his personal brand. A COLD WALL was born in 2015 following his ideal of combining working class and architectural teachings. The colors are often neutral, the fabrics are synthetic and the look very industrial. Hers is an explosive mix of streetwear and urban clothing, very conceptual and not inclined to pursue the fashion of the moment.